During a workday in 2015, I sat in my office and reflected on the amazing coffee that I used to drink in my home town of Venice, Italy. I grew tired of the coffee from plastic pods and realized that many individuals probably felt the same way.
Making a Change
So, I decided to create and launch a machine that would grind and brew freshly roasted coffee beans with the same profile tastes as those I've missed so much.
By using our coffee machines, we were able to save over three million plastic pods in just the first three years and this was just the beginning.